CTM (formerly CallTrackingMetrics) Reviews 216

TrustScore 4 out of 5

4.2

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Rated 1 out of 5 stars

Absolutely the worst experience imaginable. We signed up for a demo with CTM, and right from the start it felt like a complete bait‑and‑switch. They forced us to buy $50 of credit just to access ph... See more

Company replied

Rated 5 out of 5 stars

We were having issues with our ability to receive calls and contacted the CTM technical support team. WIthin minutes, they were able to identify a change we made in our account and how to correct it.... See more

Company replied

Rated 5 out of 5 stars

I was a user of CTM many years at an SEO agency and it was quite the powerful at the time. Recently, I had the opportunity to connect with their leadership at a conference and wanted to share my exper... See more

Company replied

Rated 5 out of 5 stars

We have loved migrating over to CTM from our old system. Sheri Frederick was absolutely incredible in our implementation. Without her we would have been lost. She is an absolute rockstar and if you ca... See more

Company replied

Company details

  1. Software Company

Written by the company

CTM helps businesses turn everyday conversations into growth. Trusted by more than 100,000 users worldwide, including leading brands like Tinuiti, Morgan & Morgan, Tutor Doctor, and ServiceMaster, CTM connects marketing performance to revenue outcomes, giving teams the clarity to see which campaigns drive conversions and the insight to optimize every customer touchpoint. The result: more efficient lead handling, higher conversion rates, and improved ROI. Powered by rich conversation analytics, CTM unifies fragmented call, text, chat, and form interactions into a single, actionable view of customer behavior. With deep integrations across leading marketing, advertising, and CRM platforms—and partnership opportunities for agencies, affiliates, and technology providers—CTM makes it simple to align data, teams, and results. Guided by our purpose to create a better human experience through technology, CTM empowers businesses to make every conversation count.


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4.2

Great

TrustScore 4 out of 5

216 reviews

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Rated 1 out of 5 stars

Absolutely the worst experience…

Absolutely the worst experience imaginable. We signed up for a demo with CTM, and right from the start it felt like a complete bait‑and‑switch. They forced us to buy $50 of credit just to access phone numbers, and to make things worse, their platform doesn’t even let you remove your saved card details.
The entire trial period was a disaster. We ran into constant technical issues trying to integrate with Google Ads and our website, and their so‑called “support team” was completely useless,none of the problems were ever resolved. The trial provided zero value.
Then, without any consultation, without even checking whether we were satisfied or wanted to continue, they hit us with a subscription charge. When we reached out, the salesperson flat-out refused to refund the subscription or any of the other charges.
At this point, the whole thing feels like a shady money‑grab operation disguised as a legitimate service. Utterly unacceptable and incredibly frustrating. I would strongly warn anyone against dealing with this company.

26 January 2026
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

We understand how frustrating the experience felt and hopefully we can discuss further to try and retain your business. During the trial, our team was actively working to provision phone numbers, and we did attempt to follow up when additional requests were pending. Unfortunately, we weren’t able to reconnect after that point. That said, we’re absolutely open to revisiting this and seeing if there’s a way to make things right. We’d welcome a conversation with your account manager to review what happened and discuss next steps.

Rated 5 out of 5 stars

One of the best podcast guest appearances I’ve ever had!

I was a guest speaker on the Smart Route podcast. What can I say? I loved it from the very first second to the very last one!

Andrew did a phenomenal job preparing hyper-personalized questions and guiding the conversation in such a friendly and engaging way that it felt like we’d known each other for ages. I truly believe making guests feel comfortable is a superpower because that’s exactly how you help them switch into sharing mode and genuinely enjoy the conversation.

30 October 2025
Unprompted review
Rated 5 out of 5 stars

Team is Professional and Knowledgeable

The team is always professional and knowledgeable, and was able to walk me through porting my number when I had zero experience.

12 December 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks for the review, and our team is always here to help should you have questions in the future!

Rated 5 out of 5 stars

From user to content collaboration - Great company!

I was a user of CTM many years at an SEO agency and it was quite the powerful at the time. Recently, I had the opportunity to connect with their leadership at a conference and wanted to share my experience. Their team is awesome people and the latest features added to their platform are impressive to see! It was already a good platform in 2018 and now, it's just becoming a powerhouse platform. I appreciate the team for their collaboration in content and more projects to come together!

11 December 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks, Christian! We appreciate you taking the time to stop by and say hello at the show and glad you are excited about our new AI and UX advancements in the platform!

Rated 5 out of 5 stars

Knowledgeable and Insightful

I’ve had the pleasure of collaborating with the Call Tracking Metrics team on several content initiatives, and I can confidently attest to their deep knowledge and expertise in the field. In addition to their technical strengths, they are approachable, supportive, and generous in sharing best practices. I highly recommend working with Frances, Chris, and their team.

12 September 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks for the kind words, Paul!

Rated 5 out of 5 stars

Great company and product

I've got nothing but good things to say about my experience working with CallTrackingMetrics.

They are very easy to work with and extremely responsive. They are customer-centric and respond quickly to customer issues, and are always looking to bring the product to the cutting edge.

Unlike a lot of companies, the senior leaders are very involved.

12 February 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks for the review, Patrick!

Rated 5 out of 5 stars

Transformative Technical Support

We were having issues with our ability to receive calls and contacted the CTM technical support team. WIthin minutes, they were able to identify a change we made in our account and how to correct it. Within 5 minutes of reaching out, we were back in service. Kudos to a wonderful team!

4 December 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thank you for sharing your experience with our Support team- we also think they're pretty great! I'll be sure to pass your feedback along to Frank and team!

Rated 5 out of 5 stars

Fantastic podcast

I had the pleasure of being on Smart Route, CallTrackingMetrics' podcast, and had a wonderful experience. The hosts were fun and engaging, and they sent me the nicest follow-up after the show (the CTM t-shirt is in my regular rotation!)

4 December 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

So happy to hear that you are enjoying the shirt and thanks for being a guest on the pod and sharing your insights with our audience!

Rated 5 out of 5 stars

We have loved migrating over to CTM…

We have loved migrating over to CTM from our old system. Sheri Frederick was absolutely incredible in our implementation. Without her we would have been lost. She is an absolute rockstar and if you can request her for your project, then I highly recommend doing so!

19 November 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks for the kind words, Kevin! We'll be sure to pass them along to Sheri and don't hesitate to contact our ProServices team if you have future projects you want assistance with.

Rated 5 out of 5 stars

CTM is fantastic.

Call Tracking Metrics is my platform of choice for both attribution and VOIP. I've used the platform for 8 years at this point and the functionality, consistency, and support are top notch.

5 November 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks for the review, Tyler!

Rated 5 out of 5 stars

Patrick and CTM have been a big win for…

Patrick and CTM have been a big win for our company. We are pleased with CTM as our new Telephony system and look forward to growing with CTM

26 October 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks for taking the time to leave a review and a shoutout for Patrick!

Rated 5 out of 5 stars

A brilliant company with people who genuinely care

I had the pleasure of joining Andrew on the Smart Route Podcast. While recording the show was brilliant, what I really enjoyed was getting to see the level of dedication, passion, and commitment that Andrew put into the show. Andrew is a perfect representation of why CallTrackingMetrics is a vendor that you should trust.

8 July 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thanks, James! We appreciate you partnering with us on the pod and taking the time to leave a review.

Rated 4 out of 5 stars

For the most part my experience has…

For the most part my experience has been good.

22 October 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thank you for the review, Michelle. Please reach out to our team and let us know how we can earn 5-stars and improve your experience with CTM!

Rated 5 out of 5 stars

I’ve always had a great experience with…

I’ve always had a great experience with Call Tracking Metrics. Everyone from support to customer success and engineering is always nothing but helpful! Huge shoutouts to Brian Barranger and George Batista!

17 October 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thank you for the review, Nick!

Rated 1 out of 5 stars

This company uses AI to advertise -- if…

This company uses AI to advertise -- if you're so cheap that you have to use AI instead of paying real people, then you're organization must enjoy cutting corners. I wouldn't trust this business with a potted plant

-100000/10

14 October 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

We’re sorry to hear you feel this way. Just to clarify, our team is made up of real people across support, marketing, sales, and more who care deeply about helping our customers. We do use AI, but only to help our team work more efficiently and deliver faster, more accurate support, and not as a replacement for the human experience. Innovation is important to us, but never at the cost of cutting corners. We appreciate the chance to clear that up.

Rated 5 out of 5 stars

Call Tracking Metrics Review

Call Tracking Metrics is a great option for companies that prioritize phone calls as their success metric.

I love the functions within the platform such as: listening to phone calls, and accurately locating the source of each phone call.

We recommend Call Tracking Metrics to all of our clients as it keeps marketing companies & sales teams accountable for good performance.

14 October 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Appreciate the kind words, Corey!

Rated 5 out of 5 stars

The team here is truly top-notch

The team here is truly top-notch, smart, hardworking, and always striving for perfection. I’ve had the pleasure of working alongside them for several years, and I’m constantly inspired by their dedication. Every day, they go above and beyond to ensure the customer always comes first.

13 October 2025
Unprompted review
Rated 5 out of 5 stars

I absolutely love CTM

I absolutely love CTM. We are able to do any sort of sophisticated offline conversion tracking we can think of. We also are able to build out custom fields and use it as a pseudo CRM for clients not using one, or direct integrations with all the major CRMs. 10/10

20 May 2025
Unprompted review
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Reply from CTM (formerly CallTrackingMetrics)

Thank you for the 5-star review, Preston!

Rated 1 out of 5 stars

Support is not responsive

I've been a customer of Call Tracking Metrics for nearly a year. Initially the experience was great. Onboarding incredibly helpful.
Recently we had an issue with attribution on a new form. I've been communicating with support for 2 weeks and am no closer to having the issue resolved. I respond timely to each request for more information from support. They reply only once a day. Also, they do not allow support to have video calls, which would likely resolve this issue very quickly. This was finally resolved on May 7th, which took 3 weeks.

20 April 2025
Unprompted review
CTM (formerly CallTrackingMetrics) logo

Reply from CTM (formerly CallTrackingMetrics)

Hi Pamela,

Thanks for your feedback. We appreciate the time you took to troubleshoot with us, and we're glad to confirm that your form issue was resolved as of May 7. Please don't hesitate to reach out to our Support team if you need anything else.

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