The customer service at blu is hands down the best I have ever experienced. While the product itself is decent—I’d give the reusable pods a 6.5/10 due to occasional technical failures—the after-sale... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
I have recently started vaping and found my preferred flavor very difficult to find in shops, so decided to go straight to the company online. I wish I had done this sooner the staff are amazing, so... See more
Company replied
I have been using blu’s direct online service for a couple of years. Despite using Evri the deliveries have been fine. On the single recent order where there was some error from Evri they immediatel... See more
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Company details
Written by the company
blu has been a pioneer in vaping since its launch in 2009, long before the category entered the mainstream. Built on innovation, quality, and consumer satisfaction, blu is a trusted brand offering high quality vape products and electronic cigarettes designed for adult smokers seeking alternatives to traditional cigarettes. The brand’s portfolio includes closed system electronic cigarettes, rechargeable vape devices, and a range of flavour options tailored to different preferences. blu focuses on delivering a simple and reliable experience, with easy to use products supported by clear information and consistent customer support. blu operates as both a retail and online store, giving customers convenient access to vaping products, device support, and brand information. Through its online presence, blu provides a seamless way to explore products, make purchases, and stay informed across the customer journey. The brand is available across Europe, the UK, New Zealand, and the United States, making it a globally accessible option for adult consumers. blu is owned by Fontem Ventures, a subsidiary of Imperial Brands PLC, with international headquarters in Amsterdam, the Netherlands and Charlotte, North Carolina. With over a decade of experience in the category, blu continues to evolve its offering in line with consumer needs, maintaining a strong focus on quality, consistency, and responsible innovation.
Get in touch
Written by the company
- We’d love to hear from you. If you have a question or need support, visit the Help section on www.blu.com You can also reach us directly via email using the contact details for your country listed below.
- UK
- support-uk@blu.com
- France
- support-fr@blu.com
- Germany
- support-de@blu.com
- Greece
- support-gr@blu.com
- Italy
- support-it@blu.com
- New Zealand
- support-nz@blu.com
- Poland
- support-pl@blu.com
- Spain
- support-es@blu.com
- United States
- support-us@blu.com
Contact info
121 Winterstoke road, , BS3 2LL, Bristol, United Kingdom
- blu.com
4.3
Excellent
3K reviews
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Reply from blu
Muchas gracias por tomarse el tiempo para dejar una reseña, nos alegra saber que estás disfrutando de blu
I spend 15.00 for pack of two..3 times…
I spend 15.00 for pack of two..3 times a week. In the past 6 months I've had leaking pods that ruined two batteries, in almost half the two pod packs one doesn't work at all!!
No way to get refund or exchange at smoke shops or company.
I do like the taste but im getting seriously tired of this.
20 March 2026
Unprompted review
Reply from blu
Thank you for your review. We're sorry to hear that you're having a problem with your pods. Please contact our Customer Services team who will be happy to help you further - Telephone: 08000149355, Email: support-uk@blu.com or join our web-chat on blu.com; Monday-Friday 0900–1800.
Kind regards,
Georgia,
The blu team
About 10% of the vaping pods I ordered…
About 10% of the vaping pods I ordered last month didn’t work as soon as I put them into the vaping device. I would also like a Golden Tobacco flavor in your new 2ml devices . Thank you.”
12 March 2026
Reply from blu
Hello Manolis,
We're very sorry to hear about the bad experience you had with our device and pods. All our consumer's comments are very important to us and taken always under consideration.
We thank you for taking the time to contact us regarding the issue, and we would like to help you more.
You can call us from Monday to Friday 09:00 - 21:00 & Saturday 09:00 - 19:00 except official holidays to check the issue you're facing.
Sofia,
bluCARE Team
Great service
Great service, speedy delivery, loads of flavours which are often out of stock in the shops and a brilliant price!
11 March 2026
Reply from blu
Thank you very much for your lovely review! We're glad you loved the fast delivery, variety, and great prices.
Kind regards,
Georgia
The blu team
Reply from blu
Hi, there.
Thanks for the great review! Happy to hear everything went smoothly.
Kind regards,
Anargyros
The blu team
Reply from blu
Thank you for your lovely review! We're delighted to hear that delivery has been quick for you, and hope that you continue to use and enjoy our products.
Demi
The blu team
Great customer service very quick…
Great customer service very quick replies and very helpful. Would definitely recommend this company
12 March 2026
Reply from blu
Thanks for your lovely review, Yvonne.
We’re really glad to hear you’ve had a great experience with our customer service and that our team could help quickly. Your recommendation means a lot to us. We look forward to helping you again whenever you need us!
Kind regards,
Anargyros
The blu team
Reply from blu
Thank you for your review! We're glad to hear that you found the ordering process easy and the delivery fast!
Kind regards,
Georgia
The blu team
The other site I used went in some huff…
The other site I used went in some huff about my address after years of use - no idea why. Your site was easy to use.
6 March 2026
Reply from blu
Thank you for your lovely review! We're pleased to hear that you found our website easy to use.
Kind regards,
Georgia
The blu team
Never used them
I ordered online a product and never received I emailed for a refund and never got answered from them
13 March 2026
Unprompted review
Reply from blu
Thank you for your review and feedback. We're truly sorry to hear that you haven't received your order. This is not the experience we aim to provide, and your comments have been noted. If you still need assistance, please feel free to contact The blu team via chat, by calling 0800 0149 355 (Mon-Fri, 09:00 - 18:00), or email support-uk@blu.com. Rest assured, we will be more than happy to assist.
Demi
The blu team
Lots of refills are bad
Lots of refills are bad , Device battery depletes quite easy, Hard to find in shops. Too many flavors, stores can't keep a stock of each one. tooooo expensive. 2600 puffs are more like 260 puffs if not less
10 March 2026
Reply from blu
Hello Christos,
We're very sorry to hear about the bad experience you had with our device. All our consumer's comments are very important to us and taken always under consideration.
We thank you for taking the time to contact us regarding the issue, and we would like to help you more.
You can call us from Monday to Friday 09:00 - 21:00 & Saturday 09:00 - 19:00 except official holidays to check the issue you're facing.
Danai,
bluCARE Team
Quality product
Quality product, nice packaging, fast shipping.
Ποιοτικό προιόν, καλή συσκευασία, γρήγορη αποστολή.
10 March 2026
Reply from blu
Γεια σου Ιωάννη!
Χαιρόμαστε πολύ που απολαμβάνεις τα προϊόντα blu και σε ευχαριστούμε που μοιράστηκες την εμπειρία σου μαζί μας!
Όλα τα σχόλια των καταναλωτών λαμβάνονται πάντα σοβαρά υπόψιν και μας βοηθούν να βελτιωνόμαστε ώστε να παρέχουμε μια άριστη εμπειρία ατμίσματος.
Παραμένουμε στη διάθεσή σου για οποιαδήποτε πληροφορία καλώντας από Δευτέρα έως Παρασκευή 09:00 - 21:00 & Σάββατο 09:00 - 19:00, εκτός επίσημων αργιών.
Κάτια,
Ομάδα bluCARE.
Excellent service and products
9 March 2026
Unprompted review
Reply from blu
Thanks for your great review, we're delighted that you are enjoying your blu vaping experience!
Regards,
Helen
The blu team
Don't buy BLU vape brand. Faulty product and the makers don't care.
Don't buy BLU vape brand.
UPDATE - reply to GEORGIA,
You are the manufacturer, therefore you set the very procedures you are hiding behind.
Typical lies and obfuscation!
Don't buy BLU vape brand.
Customer service from BLU provides no customer service. They are not interested in the poor manufacturing standards and bad design of their product, instead insisting that the blameless retailer should bear the burden. Shocking tactics by Big Tobacco. They rip-off their customers and then point the finger at the small retailer. That is reprehensible behaviour. Why bother having a "customer service" department in which case? They are useless blood-suckers.
Don't buy BLU vape brand.
It is awful, and the company don't care because they can force others to pick up their mess
11 March 2026
Unprompted review
Reply from blu
Thank you for your feedback. We're sorry to hear about your experience. We follow regulations and manufacture's warranty procedures regarding product issues. If you need assistance, please contact us directly, and we will be happy to help within these guidelines.
Kind regards,
Georgia,
The blu team
Reply from blu
Hello!
We are so glad you are enjoying blu products and thank you for sharing your experience with us!
All consumer comments are always taken seriously and help us improve to provide an excellent vaping experience.
We remain at your disposal for any information by calling from Monday to Friday 09:00 - 21:00 & Saturday 09:00 - 19:00, excluding public holidays.
Katia,
The bluCARE Team.
Amazing customer service everytime
Everytime my experience is more than great.Blu has the most amazing customer service everytime.
9 March 2026
Reply from blu
Hello Maria,
We're so pleased to hear what a great experience you've had with our bluCARE team!
We aim to deliver exceptional service to all our customers and it's great to hear such lovely words. Thanks so much for taking the time to leave a review, we appreciate it.
We 're remaining at your disposal Monday to Friday 09:00 - 21:00 & Saturday 09:00 - 19:00.
Eva,
bluCARE team
Fast deliver
9 March 2026
Reply from blu
Hello Aggeliki,
We're delighted to hear you are satisfied with the services provided by our courier partners!
We will make sure to share your feedback with them!
We 're remaining at your disposal Monday to Friday 09:00 - 21:00 & Saturday 09:00 - 19:00.
Have a great day,
Mary,
Team bluCARE
Customer services good
Customer services good , no delivery problems ......but I tried 2 Blu 2.0 (1 I bought and 1 was sent as a replacement) I followed all the instructions and both were dead after charging - 3 Vibrations and red light!
I don't know why the old version is not available anymore as I never had any issues with those.
I'm back on my original vapes now and won't be buying anymore Blu !
6 March 2026
Reply from blu
Thank you for taking the time to share your experience, Mort.
We’re glad customer service and delivery met your expectations, but we’re very sorry the new models didn’t.
We understand your preference for the older version and appreciate your honest feedback.
We’d be grateful if you would allow us like to investigate and resolve this for you, if you still have the vapes with you.
Please contact our support team so we can review your case and offer a suitable solution via:
- email: support-uk@blu.com
- phone: 08000149355 (free) (tel:08000149355)
- chat: blu.com/en-gb
Kind regards,
Anargyros
The blu team
Delivery and speed of order being…
Delivery and speed of order being dispatched is terrible
4 March 2026
Reply from blu
Thank you for your review and feedback. We're sorry to hear that you are disappointed with the delivery and dispatch speed of your order. This is not the experience we aim to provide, and you comments have been noted. If you need any help, please feel free to contact The blu team via chat, by calling 0800 0149 355 (Mon-Fri, 09:00 - 18:00), or email support-uk@blu.com. Rest assured, we will be more than happy to assist.
Demi
The blu team
Excellent service
I always get excellent service anytime that I have to speak with the head office staff.
4 March 2026
Unprompted review
Reply from blu
Thanks for your great review, we're delighted that our Customer Services team are giving you the best possible care when you need to contact us about your blu vaping experience!
Regards,
Helen
The blu team
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