Alan Frost Watches Reviews 4

TrustScore 3.5 out of 5

3.6

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Company details

  1. Watch Store

Written by the company

With over 18 years of experience in the watch industry, we specialise in offering brand new, genuine timepieces from world-renowned fashion houses such as Gucci, Burberry, Emporio Armani, Michael Kors, and Tommy Hilfiger. Every watch comes sealed, tagged, and complete with its official presentation box, manuals, and (where applicable) a certificate of authenticity.


Contact info

3.6

Average

TrustScore 3.5 out of 5

4 reviews

5-star
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1-star

Replied to 100% of negative reviews

Typically replies within 24 hours

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Rated 1 out of 5 stars

They cancelled my order

They cancelled my order - watch wasn’t received.

11 February 2026
Alan Frost Watches logo

Reply from Alan Frost Watches

We are very sorry to hear that your experience did not meet expectations.

We would like to clarify that within 24 hours of your order being placed, during our final pre-dispatch quality inspection, we identified a fault with the chronograph functions of the watch.

As we are committed to supplying only flawless, brand-new items, we contacted you immediately by email to explain the situation and issued a full refund on the same working day without any delay.

We completely understand that this may have been disappointing, and we sincerely apologise for the inconvenience caused. However, our intention was to act responsibly and transparently to ensure you did not receive a defective product.

Kind regards,
Alan Frost Watches

Rated 5 out of 5 stars

Seamless experience

Seamless experience from start to finish. I ordered a watch and it was received via first class first class tracked delivery within 48 hours. The watch was very well packaged and is in its original box with the relevant documentation.
Gorgeous watch in perfect condition as expected for a new watch, and bought at a bargain price.
I will definitely be shopping with anlan Frost watches again.

26 November 2025
Rated 5 out of 5 stars

Wonderful watch, phenomenal customer sevice

We were unlucky that the the second hand fell off the Armani watch in the first couple of weeks. However, we contacted Alan and he immediately paid for and arranged a brand new replacement watch. Nothing was too much trouble and we are delighted with the customer service. We have never had such good customer service from anywhere befoere, nothing was too much trouble. Highly recommend

22 October 2025
Unprompted review

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