I ordered a piece from Akind, it was stunning, but I didn’t love the clasp as I couldn't close and open it by myself easily. The return process was really easy, though DHL Express held it thinking it... See more
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See what reviewers are saying
Excellent service from Akind. Very professional attitude. Kind mail exchanges and understanding. Very pretty diamond ring (thought diamonds would be slightly bigger as of photo on site). Very ha... See more
Delivery was supposed to be on 31st December by DHL, ended by delivered by 7th January. It was a birthday gift which did not come on time. Contacted AKIND since 2nd of January, i thought they would as... See more
Company replied
I can't fault this jewellery company, literally wonderful in every way. Customer service is impeccable, my queries have always been answered quickly, and any issues dealt with smoothly. The pieces... See more
Company details
Written by the company
Akind is about jewelry to feel good about. Our products are handcrafted from 100% recycled gold and lab-grown diamonds and offered at honest prices.
Contact info
Götgatan 9, 11646, Stockholm, Sweden
- care@akindstore.com
- akindstore.com
Hasn’t replied to negative reviews
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See how their reviews and ratings are sourced, scored, and moderated.
Excellent service and product
Excellent service and product, and delivered in a timely manner!
I had emailed Akind with a special request, and they went above and beyond for me at no extra charge.
Much appreciated, thank you so much!
Incredibly disappointed!
Took 6 weeks to receive the ring I ordered, was told quality issues were to blame. When it finally did arrive the measurements were significantly smaller than what’s stated on the website, rendering it useless to me. Incredibly disappointed!

Reply from AKIND
Best customer experience I’ve ever been…
Best customer experience I’ve ever been in contact with. Fast response and very helpful. Received a bracelet which unfortunately broke due to a manufacturing issue. Akind responded so quick and I received a new on just a week after.
Really nice brand and team!
Amazing customer service! A few years ago, I ordered diamond earrings, and even then, I noticed how they show care through small yet meaningful gestures, such as a handwritten card that accompanied the order.
Recently, I lost a lock from my earrings and contacted customer service. They were pleasant and friendly in their communication, assisting me with a new lock. It was nicely packaged in a small pouch with another handwritten card. Additionally, they followed up with an email to ensure that I received my item. I truly appreciate how this brand takes care of its customers.
Sad business model
When you visit the online store, a large pop-up immediately appears, offering you a 10% discount on your first order if you subscribe to the mailing list.
But guess what?
When you place your order, the discount code doesn't apply after all ...

Reply from AKIND
Perfect
I can't fault this jewellery company, literally wonderful in every way.
Customer service is impeccable, my queries have always been answered quickly, and any issues dealt with smoothly.
The pieces themselves are beautiful, so well made, and the sustainability behind the brand is one of the main things for me.
Postage is also lightning fast.
Many thanks!
Great service
Great service. Kept up to date about delivery which was in time. Excellent product, beautiful. Thank you!
High-quality jewelry and extraordinary service
Lovely high-quality jewelry, easy exchange/returns and extraordinary customer service!
great customer experience
Akind is my favorite jewelry in Sweden
Akind is my favorite jewelry in Sweden. I find beautiful and sustainable jewels to wear in every ocassion.
I bought the drop necklace and it’s my…
I bought the drop necklace and it’s my favourite. I love how fresh and elegant it looks. Thank you ✨
The shipping was extremely fast, I ordered it the day before during breakfast and received it next day during breakfast 😂 I thought it would take longer to get to Germany. Perfect for last minute presents 🎁 though this is only for me!
I am very satisfied with my little…
I am very satisfied with my little diamonds, high quality and gorgeous packaging! thank you AKIND teams!
So happy with all my jewelry from Akind
So happy with all jewelry from Akind that I have so far (facet stacking ring, six diamond ring, diamond bracelet, black diamond bracelet and station diamond necklace). They’re all delicate, still durable and works for all occasions. The customer support and good quality product is also really price worthy -simply put, this is a rarely found good jewelry brand!!
Deploy a bargepole
After losing my engagement ring before Christmas, I ordered a ring in good faith from this company. I liked their products and the ethos suggested by their website. I tried the ring on twice for around a minute each time and showed it to my husband but unfortunately it didn't sit well with my wedding ring. I returned it within 7 days. The company then emailed to say they would not return my money until I had paid £15 for polishing - they claimed it was badly scratched and sent photos of a ring with some minor scratches - it may or may not have been the ring I returned. It would have to have been a very rough delivery process and very soft metal for these to occur after it left me. I had no choice but to pay - felt like extortion. I would have preferred to pay a returns fee as this wouldn't have left such a sour taste - but presume this is their MO to cover costs when a sale is not being made. I'd be very wary of parting with a large sum of cash to buy anything from this company unless you are 100% sure it will suit. At least Dick Turpin wore a mask.

Reply from AKIND
Amazing!!
Amazing! I wear jewelry everyday but always the same things. So I need good quality that lasts. Akind s jewellery is modern, beautiful and of great quality. On top of that the customer service is amazing as well! If I want something in the future this will be the only webshop I go to. Thank you so much
Exactly as I imagined
Exactly as I imagined, I love the three rings. Great service too.
Happy with my purchase
Buying from akind for the second time, happy with the overall service. The item is a bit smaller than what you might consider by looking at the website picture, but I still like it. Very delicate.
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