Adscale Reviews 

30
•
TrustScore 4 out of 5

3.9

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Rated 5 out of 5 stars

Just did a zoom meeting with Katlyn and I am super happy with the knowledge and support given to get started with AdScale. Getting insight on how to set up ads properly and what content that she's... See more

Rated 1 out of 5 stars

Avoid at all costs unless you want to see your business drowned in a matter of days. We installed their Wordpress plugin, it created ongoing 500 errors on our website, wiped all our APIs co... See more

Company replied

Rated 5 out of 5 stars

Very good platform as this is Human+AI and that is the best combination, we are seeing vastly improved and constant ROAS since using Adscale, and have now been using it for 12 months. The team, are re... See more

Rated 5 out of 5 stars

We've had our online store for 17 years now. We have hired and fired dozens of ad companies and tried multiple software options. We LOVE Adscale because it allows us the freedom to create our... See more

Company details

  1. Internet Marketing Service
  2. also in
  3. Business to Business Service
  4. Marketing Consultant
  5. Software Company

Written by the company

AdScale helps online stores grow faster with AI-powered advertising across multiple channels — all from one platform. Since 2018, AdScale has been transforming eCommerce advertising through advanced AI and proprietary data signals that even Google and Meta can’t access. This gives our users a clear advantage: more accurate targeting, smarter campaigns, and better results. Our AI is trained on insights from over 200 million eCommerce orders, giving online retailers a smarter way to scale through better data, automation, and results. In addition to paid ads, AdScale makes it easy to run Email and SMS marketing — either within the platform or by integrating with your existing systems. Flexibility built in, so you can work the way you prefer. Trusted by 7,000+ online stores in 120+ countries, and proudly maintaining a top-rated score on the Shopify App Store, AdScale helps brands simplify their marketing, improve ROI, and grow profitably. ⸻ Shopify App Rating: ★★★★★ 4.8/5 Google & Meta partners.


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3.9

Great

TrustScore 4 out of 5

30 reviews

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3.9

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(30)

19 reviews in the last 12 months

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Rated 5 out of 5 stars

Easy Setup and Great Support

We’re just coming out of our AdScale trial period, and I wanted to share how helpful it’s been so far. We’re a very small business, and like so many others, we each carry more than one job at a time. I’ve never had the bandwidth to manage ads with any consistency, so having a tool that simplifies the heavy lifting has made a real difference.

The setup was surprisingly easy. Nicole walked me through each step, and we did it together in real time, which took all the stress out of it.

What’s made the experience even better is Nicole herself. She’s been attentive, patient, and genuinely available as I learn my way through everything. Every question gets a thoughtful answer, and she never makes me feel rushed or in the weeds.

We’re still early in our journey, but the results are moving in the right direction, and the support has been fantastic. I’m looking forward to seeing how things continue to build from here.

17 November 2025
Unprompted review
Rated 4 out of 5 stars

I’m new to Shopify

I’m new to Shopify, and I started using Adscale to support the marketing efforts for my startup. Idan has been incredibly helpful—not only in implementing the app, but also in driving real results for my business. He continues to guide me as I work toward achieving my revenue goals. I truly appreciate his thoughtful suggestions, quick feedback, and the time he takes to educate me on how to succeed with this platform.

12 November 2025
Unprompted review
Rated 5 out of 5 stars

Great Service and Real Results with Adscale!

I've been working with Adscale for a while now, and honestly, it’s the best service for the price compared to big marketing agencies. They’re incredibly helpful, reliable, and a great partner for small businesses looking to achieve real results without overpaying for agency fees.
Their customer service is a solid 10/10 — always attentive, responsive, and genuinely focused on helping you grow. Today I was assisted by Idan, who helped me create several new ads and optimize my campaigns. He also explained everything clearly and shared valuable tips and insights on how to scale sales and maximize profits.
Overall, I’m very satisfied with Adscale’s support and results. Highly recommend them to any small business looking to grow efficiently!

10 November 2025
Unprompted review
Rated 5 out of 5 stars

adscale made me a believer

adscale made me a believer. the results are legitimately shocking, shout out Nicole - she is an adscale hero and has made working with them a pleasure! i cannot recommend adscale more

30 October 2025
Unprompted review
Rated 5 out of 5 stars

We never had much success with Facebook…

We never had much success with Facebook or other social media advertising — we spent thousands of dollars with very little return. Since using Adscale, our revenue from social media has skyrocketed! Their team actively manages our account and makes sure every dollar is well spent. I highly recommend their services.

29 October 2025
Unprompted review
Rated 1 out of 5 stars

AVOID! THEY STOLE MONEY

Do not use this company, they stole money from our account. We cancelled the trial and they still took a payment and refused to refund.

Our business is called Posted Sweets , this is a legitimate review. Avoid this company

28 July 2025
Unprompted review
Rated 1 out of 5 stars

Misleading Performance Guarantees

Misleading Performance Guarantees, No Accountability, and Disregard for EU Protections

We joined AdScale after two onboarding calls with Daniel, where we were promised results within 2–3 weeks and a minimum 4× ROAS. Instead, we spent over €2,800 through their platform and saw only one attributed sale — despite using a stable, previously successful ad account with the same products, website, and creatives.

We reported technical issues early in the campaign and received no meaningful response. There was an 11-day gap in communication, even after escalation was promised by their senior team. To this day, those problems remain unresolved.

When we requested a refund, AdScale acknowledged that the service did not meet expectations, but refused to accept any commercial responsibility. They repeatedly cited internal policy and the fact that ad spend was paid to Google/Meta — ignoring the role their system played in mismanaging those funds.

What’s especially concerning is that while AdScale has an office in the Netherlands and clearly targets EU-based customers, they appear to disregard EU commercial law obligations. Instead, they rely on internal policy and the fact that their headquarters are in Israel as a way to sidestep accountability. This use of jurisdictional loopholes to avoid offering refunds or proper redress raises serious concerns.

Many of the 5-star reviews on their platform appear to reflect early onboarding impressions, not long-term outcomes. In contrast, our experience aligns closely with several well-documented negative reviews — poor performance, lack of support, and refusal to take responsibility.

We strongly advise caution. If your campaigns underperform or something goes wrong, you’ll be ignored, and AdScale will offer free platform credits rather than resolving the issue or acknowledging fault. That’s not acceptable for a business-facing tool handling serious ad budgets.

1 June 2025
Unprompted review
Adscale logo

Reply from Adscale

Hi Marcel,

Thank you for taking the time to share your experience. We’re sorry to hear that your expectations were not met and appreciate the opportunity to clarify several important points.

1. Performance Expectations & ROAS Claims

AdScale does not promise guaranteed results. During your onboarding, we shared the average ROAS seen by new clients in their first month (around 4×), while clearly explaining that results vary depending on multiple factors — including product-market fit, website user experience, pricing strategy, creative quality, competition, and campaign structure.

Your campaign ran for only 22 days, which is typically too short for optimization algorithms to stabilize or deliver reliable performance insights.

2. Technical Issues & Attribution Gaps

You raised valid concerns regarding reporting discrepancies. Our support team investigated and provided guidance related to Shopify’s updated checkout flow and the importance of placing tracking scripts in the correct “Customer Events” section to ensure accurate attribution.

While certain purchases were not reflected in the AdScale dashboard due to tracking placement, conversions were verified within your Google and Meta ad accounts, confirming that your campaigns did drive sales and engagement.

3. Traffic & Optimization

Even with partial attribution, your campaign did generate meaningful traffic and data signals. AdScale’s AI-driven system continuously optimizes campaigns using multiple signals — including Meta and Google conversions, add-to-carts, and product views — to improve performance over time.

4. Refund Policy & Accountability

We fully understand your disappointment. However, the advertising spend you mentioned (€2,800) was paid directly to Google and Meta via Shopify, not to AdScale. Our system was used during that time to manage and optimize campaigns, and therefore, there is no refundable charge from AdScale’s side.

That said, we regret that your support experience did not meet expectations. Our team followed up and extended platform credits as a gesture of goodwill, and we remain available to resolve any outstanding concerns.

5. Jurisdiction and EU Customer Support

AdScale proudly serves customers across the EU and worldwide, with full respect for all applicable commercial laws and consumer protections. We maintain dedicated support for EU clients and are fully committed to transparency, accountability, and fairness in every region where we operate.

6. Reviews and Long-Term Results

The majority of our 5-star reviews reflect the long-term experience of businesses that continue using AdScale over several months and see consistent results. While early onboarding feedback is important, sustainable success and ongoing support remain our top priorities.

We regret that your onboarding and communication experience did not meet our usual standards. We’re continuously improving our processes to ensure faster responses and better transparency for all customers.

If you’d like us to review your campaign setup again and provide personalized recommendations, please contact us directly at support@adscale.com
- we’ll be happy to assist.

Sincerely,
The AdScale Team

Rated 1 out of 5 stars

Misleading Sales Promises, Poor Performance, and Overpriced Contract – Not Worth $3,000/month

Misleading Sales Promises, Poor Performance, and Overpriced Contract – Not Worth $3,000/month
------------------------------------------------------------------------

Total waste: 9000$ on 3 month subscription with no value, time and no clear strategy.

We’ve been a client of AdScale for the past two months, and unfortunately, our experience has been extremely disappointing.

Before signing, their sales team assured us—during calls on Zoom or Google Meet—that AdScale would significantly improve our ROAS and campaign performance using AI. They even showcased results from other companies as proof. Their website reinforces these claims, stating they can improve ROAS and other key performance metrics. He said that our cost per purchase in our brand was too high and that their app would help lower our customer acquisition cost. Then he showed examples and performance data from other clients, which we found to be unprofessional and unethical, as it involved sharing confidential store performance information without consent.

However, the reality was far from what was promised.

After signing a $3,000/month contract (which they call a "software + account manager" fee), we quickly discovered that no meaningful optimization was being done. The campaigns they ran were basic, and they didn’t even use the full “Website and Shop” setup in Meta ads—just “Website” only, which is a huge miss for an eCommerce brand. Our ad budget of $8-10k per month was essentially wasted, with no improvement in results compared to managing ads ourselves or hiring a freelancer for $500–$1,000/month.

Don’t rely on what the sales team tells you—read the contract carefully. Or better yet, don’t sign anything at all unless you're 100% sure. What they promise and what they deliver are miles apart.

When we raised concerns after the first month, we were told “it takes time” and that “resources have been allocated,” but those were just empty words. We waited another month, but nothing changed. In fact, our performance actually got worse—especially disappointing since this is our peak season compared to last year.

There are no performance KPIs in the contract. So even if your CPA is terrible or your ads are underperforming, the contract remains active, and you’re still expected to pay $3,000/month while they say, “we have a plan, we’ll do better.” This creates a situation where you’re locked in, paying for poor service, with no accountability on their side.

We initially accepted a three-month term with an early exit window. Now, after two full months of poor performance, we’ve requested to exit early and not pay for the third month—because it’s clear this service is not as advertised and not worth continuing.

I wanted to rate 0 but there no 0 button.

Bottom line: If you’re expecting real strategy, results-driven media buying, and campaign improvements, you won’t find it here. You're better off hiring a competent freelancer or internal media buyer. We feel misled and regret signing this contract.

22 March 2025
Unprompted review
Adscale logo

Reply from Adscale

We're sorry to hear that AdScale did not meet your expectations. While we always strive to deliver strong results and high-quality service, we understand that your experience fell short, and for that, we regret the dissatisfaction.

We’d like to clarify a few important points for transparency:

Campaign Performance:
Your campaigns went live at the end of January and ran for approximately 1.5 months before your cancellation request.
During this time, your ROAS showed gradual improvement—reaching up to your stated goal in the second month, which was comparable to your results during the same period last year. Optimization, especially using AI and platform learning phases (e.g., Meta and Google), typically requires time and 1.5 months is usually not enough to see the full potential of the system.

Account Strategy:
Our account managers—including product analysts and senior team members—were actively involved in your account, meeting regularly to analyze and adjust campaigns. While some recommended changes were not implemented due to concerns you raised on your end, we respected your preferences (even though we thought otherwise).

Sales and Expectations:
We do our best to present realistic expectations based on averages and prior results from similar stores. We never promise guaranteed ROAS, and any examples shown during onboarding are anonymized and used to illustrate possible outcomes. We're sorry if this was interpreted differently.

Contract Terms:
Your contract included a clearly stated three-month commitment, with an early exit clause we honored. This short-term structure is in line with many agencies and reflects the time and resources invested during the early stages of campaign setup and optimization.

We respect your decision to move on and have confirmed the cancellation of your plan after the agreed-upon period. We're always looking to improve, and we take your feedback seriously as part of that process.

Wishing you continued success with your store.

—The AdScale Team

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