I bought the The SERENA Exotic Curly Glueless HD Lace Front Wig from A list hair last year August and what I loved is that I was able to collect it the same or next day which was perfect as I had a ho... See more
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My mother had such an amazing experience from start to finish. A few days before her engagement party, she came in for a wig fitting and found the perfect one. Then on the day of the event, she... See more
Company replied
I love my wig and the colour! The experience at the salon for my wig fitting by Innes and consultation by Jo was five stars and a lovely afternoon! Thank you! Feel like a princess with my wig!!
I travel from afar to trust A List with my hair and styling, and they never disappoint! The stylists are always on point, taking their time to ensure I look amazing. I've had various appointments and... See more
Company replied
Company details
Contact info
203a NorthEnd Road, West Kensington, W14 9NL, London , United Kingdom
- +442070602275
- info@a-listlacehair.com
- a-listlacehair.com
3.9
Great
150 reviews
Replied to 100% of negative reviews
Typically takes over 1 month to reply
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Love A-List Lace Hair Wigs
I love my wig and the colour! The experience at the salon for my wig fitting by Innes and consultation by Jo was five stars and a lovely afternoon! Thank you! Feel like a princess with my wig!!
1 May 2026
Unprompted review
Wig quality not good
I bought the The SERENA Exotic Curly Glueless HD Lace Front Wig from A list hair last year August and what I loved is that I was able to collect it the same or next day which was perfect as I had a holiday fast approaching. The wig started off as really beautiful but while on the holiday I noticed there was a bit of shedding from the hair line.. Since then the wig has gone completely down hill, so much hair from the hairline is gone that the wig is in dire need of ventilation. Also the quality of the hair is not good, it started going dry and tangling pretty early on and now its almost unwearable which is such a shame as it looked so nice at first. Its really disappointing to have spent £400+ on a wig and it hasn't even lasted 1 year but then all I see, marketing-wise, from A-list hair is how their hair is top quality! Maybe in other wigs but certainly not the one I purchased :( because of that I can't trust another wig from there.
20 August 2025
Unprompted review
Ines She's absolutely fantastic at her…
Ines She's absolutely fantastic at her job, I love her so much, and she works so hard. I wish her all the best.I love you lnes 🌹🥰
30 April 2026
Unprompted review
This is a Scam
I ordered the Noami wig. It was on sale and I order the 22” paid £320.
If I tell you the wig came with balding spot. The top has barely any hair. I contacted them, the reply I got was it is the brush I am using and asked how I washed the hair. Firstly I got the wig a week ago, so no amount of brushes or washing will bald a wig this fast and if it does then clearly something is wrong with the product. In addition, on their website it states that the hair is 100% Brazilian hair, I can tell you there is zero Brazilian hair in the Naomi wig.
I am writing here because I have been trying to get a refund and I will get my refund even if I have to complain to Ombudsman.
All the positive review you are seeing are fake. This is a scam.
15 April 2026
Unprompted review
Reply from A-List Lace Hair
Hi Bijoux,
We are sorry to hear that you are unhappy with your order, as this is not the experience we aim to provide.
We take concerns around quality very seriously. From what you have described, this is not typical of our Naomi units, and it is something we would always want to assess properly. We did respond to your initial message to understand your care routine, as this helps us identify the cause and the best resolution.
However, we would like to clarify that we offer a clear returns process, and you are absolutely entitled to return the wig to us for inspection. Once received, we can review the unit and provide a suitable resolution in line with our policy.
We also want to address your statement regarding our reviews. All of our reviews come from genuine customers, both online and in-store, built over many years of trading. We have been operating for over 17 years and have served a large number of clients globally, which reflects the consistency of our service.
We would much prefer to resolve this directly with you. Please contact our customer service team with your order details so we can assist you further and bring this to a fair resolution.
Kind regards,
A-List Lace Hair Team
Amazing experience
My mother had such an amazing experience from start to finish. A few days before her engagement party, she came in for a wig fitting and found the perfect one. Then on the day of the event, she returned to have it installed and styled by Ines—and wow, Ines did an incredible job.
Ines was so kind, professional, and genuinely lovely. She made my mother feel completely comfortable and listened carefully to exactly what she wanted. The result was absolutely beautiful—my mother looked stunning and felt so confident. They truly made a woman in her 50s feel like she was in her 20s again, it was that good.
What made the experience even more special was the extra care and thoughtfulness from the team. The girl who helped with the wig fitting actually came back on the day of the appointment and surprised my mother with a bouquet. Such a sweet and memorable gesture that meant so much to us.
Overall, the entire experience was 10/10. The service, the atmosphere, and the attention to detail were all exceptional. These girls truly made my mother’s engagement party even more special, and we are so grateful.
16 April 2026
Unprompted review
Reply from A-List Lace Hair
Hi Natha,
Thank you so much for such a beautiful and thoughtful review. It truly means a lot to us.
We are so honoured to have been part of such a special moment for your mother. Knowing she felt confident, comfortable, and truly happy on such an important occasion is exactly why we do what we do.
Ines will be so pleased to hear your kind words. She takes great care in making sure every client feels listened to and leaves with a result they love.
We are also so glad the extra touches from the team made the experience even more memorable. Creating moments like that is something we genuinely care about.
Thank you again for trusting us with such an important occasion. We hope to welcome you both back again soon.
A-List Lace Hair Team 💛
A-List are the best for hair!
I visited yesterday for the first time for a wig . This was after seeing reviews and Facebook postings by the founder, and also after looking at Trust Pilot of course. The whole point of wearing a wig is that it is not it is not immediately noticeable to be a wig . There are such real stresses around hair loss, particularly in women . I had considerable hair loss and was wearing a partial wig . To go to a full head and for it to be glueless was a game changer .
Having picked out my style and tried it on in the store I could not be any happier . The wig was installled ( which sound more heavy duty than it is!) but it meant that it was styled and they were happy that you could attach and remove it with ease .
The front lace blended in instantly with my skin tone . No helmet look 🙈. Tkeyha was my stylist who was excellent . I left walking on air.
Their prices are not low, but I can honestly say worth every penny .
I would love to have met Antonia the founder just to let her know how happy I was, but she comes into the store on Tuesdays normally . Anyway here’s to you Antonia for having the brilliant concept of A-list hair . Xx
.
23 March 2026
Unprompted review
Reply from A-List Lace Hair
Hi Janet,
Thank you so much for taking the time to share such a detailed and heartfelt review. It truly means a lot to us.
We are so glad you trusted us for your first visit, especially after doing your research. Hearing that the wig gave you that natural, undetectable finish and felt like a true game changer is exactly what we aim for.
Tkeyha will be so pleased to hear your kind words. She takes great care in making sure every client leaves feeling confident and comfortable, so it is lovely to hear you left “walking on air”.
Your words about hair loss and the importance of feeling like yourself again really resonate with us. That is at the heart of everything we do.
And thank you so much for your kind words about Antonia. We will be sure to pass this on to her. She will truly appreciate it.
We look forward to welcoming you back again soon.
A-List Lace Hair Team 💛
Quality and fitting issue
I used to go to A list regularly before covid and that was when the owner was visible. In 2024 I went back and the wig I bought and had fitted looked fine when I left the salon but within a week I realised the quality of the hair was awful. I said nothing as didn't want the headche. In 2025 I went back again and the senior stylist who did my fitting I sensed hates her job and comes across as very miserable. Initially when I left the wig looked okay but the next day is when I noticed the lace was bleached orange and the ear flaps had been butchered and did not sit flat but kept sticking up so I had to glue them down. Also so much lace was showing it did not look like a natural hairline but a terrible fitting r
This time I went back a few weeks later and explained the appaling fitting and bleaching of the knots and I was not accepting it. Initially the ladies I spoke to were reluctant to accept the wig did not sit right but I stood my ground either an exchange or a refund. The ladies were respectful and eventually admitted the error made and also said those particular wigs they had some issues with the distributor and how the wig sits had been raised by others and I was not the only one that had reported this. Nevertheless how do you explain the colour of the bleached knots as orange on a dark skin tone. The owner has spent years building her brand but quality of the wigs and stylists have deteriorated. It made me think whether this is why the wig was in the sale. . I hope the owner takes these feedbacks on board. I may go back but need a professional friendly stylist who will not butcher the wig and have all the lace showing at the front.
18 December 2025
Unprompted review
Reply from A-List Lace Hair
Thank you for taking the time to share this, and for your continued support over the years. It genuinely means a lot that you returned to us, and I’m really sorry that your recent experiences did not reflect the standard you previously knew us for.
I want to acknowledge everything you’ve raised. The concerns around the hair quality, the lace finish, the knot bleaching and the overall fitting experience are not what we aim to deliver, and I completely understand your frustration. You should have left feeling confident not just on the day, but long after.
I’m also sorry to hear how you felt during your appointment. How you are treated in our space matters just as much as the final result, and your experience should always feel professional, welcoming and supportive.
I do appreciate you coming back in and allowing the team to review the unit, and I’m glad we were able to resolve this with you at the time. That said, your feedback around consistency, specific units and overall finish has been taken seriously and is being reviewed internally. We are continuously working on maintaining the highest standards across both our products and our in-studio services.
Thank you again for your honesty and we do hope to see you in the future. Feedback like this is important and helps us improve.
Ines the stylist was fabulous
Ines the stylist was fabulous! I’m in love with my Bella Mae. Everyone was friendly and welcoming. Very highly recommend
2 January 2026
Unprompted review
Reply from A-List Lace Hair
Hi Adrian,
Thank you so much for your lovely review.
We are so happy to hear you are in love with your Bella Mae and that you had such a great experience with Ines. She will be thrilled to hear this.
It means a lot to us that you felt welcomed by the whole team. That is exactly the experience we want every client to have from the moment they walk in.
We really appreciate your recommendation and look forward to seeing you again soon.
A-List Lace Hair Team 💛
Great Hair Studio
I’ve been a client at A List Hair Studio for quite some time and usually have the glue procedure. Recently, Abi looked after my hair and she was fantastic — she took her time, the results were perfect, and the style lasted around 3½ weeks. All the stylists are brilliant, but Abi really stood out. I left feeling great and looking great. Highly recommend A List Hair Studio.
12 November 2025
Unprompted review
Reply from A-List Lace Hair
Thank you so much for taking the time to share this detailed review and for being such a loyal client of A-List Hair Studio.
We’re really pleased to hear that Abi looked after you so well and that you loved both the process and the results. Taking the time to get it right, achieving a flawless finish, and creating a style that lasts are exactly what we aim for, so it’s wonderful to know the look lasted around three and a half weeks and left you feeling great and looking great.
Your kind words about our wider team mean a lot to us too. We’re grateful for the recommendation and truly appreciate your continued support. We look forward to welcoming you back again very soon.
Very pleased with my visit to AList…
Very pleased with my visit to AList today, love my new hair style. Warm and friendly staff and even got a Christmas gift thrown in. Definitely recommend this salon.
19 December 2025
Unprompted review
Reply from A-List Lace Hair
Thank you so much for sharing your feedback, Gail. We’re really pleased to hear that you loved your new hairstyle and that your visit to A-List felt warm and welcoming from start to finish.
It’s lovely to know our team made you feel comfortable and that the little Christmas touch added to your experience. Those details matter a lot to us.
We truly appreciate the recommendation and look forward to welcoming you back again soon.
Reply from A-List Lace Hair
Thank you so much for sharing your experience, Godfrey. We’re really glad to hear that you felt well treated and warmly welcomed during your visit. Creating a friendly, comfortable atmosphere for every client is very important to us.
We truly appreciate you taking the time to leave a review and hope to welcome you back again soon.
Had a terrible experience
I went online to purchase a wig online but what I wanted was sold out, so I emailed to find out if they will be recieving the wig back in stock to which said they didn’t know and suggested I purchase a custom wig which will take several weeks to arrive, so I paid for the wig and paid to have it fitted in store
I also sent several pictures of the style I wanted at no point did they say they couldn’t cut the hair the length that I wanted until 4 weeks later when I had already paid for the wig
When I sent the picture again as it seems there was different people messaging me so I then called to ask why they couldn’t cut it and that I wasn’t told this when It was suggested that I buy a custom wig so they said when I come in they will see what they can do.
When the time came I went into the store bearing mind this is my first time buying from this company and my first visit, I got there early my appointment was at 11 and they opened at 11 in my option they should open before an appointment to set up but no I had to wait for them to sort themselves out
The energy was soo off, the staff wasn’t friendly at all and I can say I’ve never felt like this before in any salon, the girl that was going to be doing my hair didn’t seem happy at all which made me feel even more uncomfortable
Anyway the custom wig was given to stylist and I explained the style I wanted and she said she is not sure it can be cut that short to which I didn’t understand why because I’ve had a pixie wig before( from elsewhere that was custom)
Anyway as she put the wig on my head I felt it didn’t fit me at all so I mentioned this to the stylist to which she said it was a standard wig size, so I said this is meant to a custom wig meaning it cutomised to fix my head then she said you would’ve had to give the head measurements but I wasn’t asked to give it when I purchased the wig at that point I just knew I was going to leave unhappy
So she goes ahead with wig on my head and starts cutting and I can just tell it wasn’t going to work and I was getting more and more upset and told her it’s not working as the size of the wig is way to big and it was bulking at the back
After much back and forth they tried to doctor the wig to make it fit and nothing was working, I’ve never felt so upset doing my hair that I had tears in my eyes because I’m also suffering hair lost so I’ve been so stressed about that so to come here and to be made to feel like I was asking for the most left me feeling so emotional in the end I had to get another wig and not the style I came in for, the stylist did make the 2nd wig look nice but after only a few wears…..
The wig I have is shedding, the front is balding that I can’t even wear it so now I’m back to wearing a head scarf to hide my hair lost :-(
So much money to spent
The customer service was terrible and I will never go there again
4 October 2025
Unprompted review
Reply from A-List Lace Hair
Hi Deborah,
Thank you for taking the time to share your experience. We are genuinely sorry to hear how distressed you felt following your visit, especially given that hair loss is a deeply personal and emotional journey. That is never the outcome we want for any of our clients.
We would like to respectfully clarify a few points while acknowledging your feelings.
Regarding the custom wig, our team did explain that custom units differ from ready-to-wear stock and require specific measurements to tailor the cap size. Unfortunately, measurements were not provided at the point of order, which meant the unit was produced in a standard custom cap. We appreciate that this was disappointing, and we regret that this expectation was not clearer earlier in the process.
In relation to styling, pixie cuts and very short styles depend heavily on cap fit, density, and construction. While our stylists always do their best to accommodate reference images, there are occasions where a style cannot be safely achieved without compromising the integrity of the unit. This is why our stylist advised caution and attempted adjustments on the day.
We are also sorry that the atmosphere did not feel welcoming to you. This is concerning to us, as client care is central to our values. Our studio does provide complimentary refreshments, including bottled water, hot drinks, and snacks throughout the day, but we understand that when someone already feels uncomfortable, these details may go unnoticed.
The short delay at opening was due to another consultation running over, which we always try to manage sensitively, but we accept that waiting can feel frustrating, particularly for a first visit.
We are pleased that the second unit was styled to your satisfaction initially, but we are very concerned to hear about the subsequent shedding and balding you described. This is not typical of our units, and we would have welcomed the opportunity to assess the wig and support you further had we been contacted directly.
Deborah, we truly regret that your experience left you feeling unheard and upset. That is never our intention. We would still like the opportunity to review this matter properly and see how we can assist you, even if you have decided not to return.
Please feel free to contact our management team directly at [insert email], quoting your order details, so we can look into this further.
Thank you again for sharing your feedback. We wish you the very best on your hair journey.
Warm regards,
A-List Lace Hair Management Team
In love with A-List Lace Hair
A-List Lace Hair has officially become my go-to spot for wigs!
They’re incredibly friendly, gave me great advice, and styled my wig beautifully. I’ve never had such a gorgeous wig that was styled this wonderfully.
The quality of their human hair wigs is outstanding – the hair doesn’t shed and stays fresh for a long time.
I’ll definitely be buying all my wigs from here from now on 🤍
9 November 2025
Unprompted review
Reply from A-List Lace Hair
Hi Nicole,
Reading this truly made our day. Knowing that A-List Lace Hair has become your go-to spot for wigs means so much to our entire team.
We’re delighted that you felt welcomed, supported with honest advice, and that your wig was styled in a way that made you feel confident and beautiful. Creating results that feel special, not just satisfactory, is always our goal.
Thank you as well for highlighting the quality of our human hair wigs. Longevity, minimal shedding, and freshness over time are exactly what we work so hard to deliver.
We’re so grateful for your trust and loyalty, Nicole, and we can’t wait to continue looking after you and your future wig looks.
With love,
A-List Lace Hair Team 🤍
Loved it!
I have been following and admiring A-list hair for years and finally took the plunge. I was not disappointed, I had a great experience with both choosing my wig and having it styled by Giselle who gave advice along the way. I left feeling fab and didn't even want to take the unit off!
8 November 2025
Unprompted review
Reply from A-List Lace Hair
Hi Natalie,
It means so much to us that after following and admiring A-List Lace Hair for years, you finally took the plunge and had such a positive experience with us.
We’re so pleased you enjoyed both the process of choosing your wig and having it styled, and that Giselle was able to guide you with honest advice along the way. Helping our clients feel confident, informed, and truly looked after is exactly what we aim for.
Hearing that you left feeling fab and didn’t even want to take the unit off is the biggest compliment we could receive.
Thank you again, Natalie, for your trust and kind words. We can’t wait to welcome you back soon.
With love,
A-List Lace Hair Team 🤍
Thankyou Giselle - 5 star hair
As soon as I walked into the salon, I was made to feel comfortable by all the stylists.
I had my wig styled by Giselle and the hair that I left with was the best that I have ever had styled. The attention to detail, the care taken with the heat on my wig and the time taken to melt my lace was hugely appreciated. I couldn’t ask for more from Giselle which is why I will be back for my 6th wig very soon.
Thankyou to the team and in particular, Giselle. You are exceptional.
6 November 2025
Unprompted review
Reply from A-List Lace Hair
Hi Georgina,
We’re so happy to hear that from the moment you walked into the salon, you felt comfortable and welcomed by the team. Creating a calm, reassuring environment for every client is incredibly important to us.
It’s wonderful to know that having your wig styled by Giselle left such a lasting impression. Her attention to detail, care with heat, and precision when melting the lace are exactly what we pride ourselves on, so your words truly mean a lot.
The fact that you’re already planning to return for your sixth wig is the biggest compliment we could receive. Thank you, Georgina, for your continued trust and for taking the time to share such thoughtful feedback.
We look forward to welcoming you back very soon.
With love,
A-List Lace Hair Team 🤍
I arrived late because of train delays…
I arrived late because of train delays also travelling from Essex is not an easy journey, but A-List Lace Hair consultant Asher was so welcoming and understanding and made me feel so comfortable because it was my first time purchasing a lace wig. She redid my measurements that I had previously done and corrected for me, she also showed me the lace wig I ordered what it would look like from a sample in stock, it made me feel more at ease with how it felt and looked on me.
I found Asher to be very Professional and trusting with the time I was there and will definitely be coming back again because of such good customer service so far. Can’t wait to be fitted when my lace wig arrives.
Thank you Asher you made my day x
10 November 2025
Unprompted review
Reply from A-List Lace Hair
Hi MP,
We really appreciate you taking the time to share your experience, especially after such a long journey from Essex. We know travel delays can be stressful, so it’s lovely to hear that Asher was able to make you feel welcomed, understood, and comfortable from the moment you arrived.
It means a lot that, as a first-time lace wig buyer, you felt reassured through the process. Rechecking your measurements, walking you through what your chosen wig would look and feel like, and making sure you felt confident in your decision is exactly the level of care we aim to give every client.
We’re delighted that you found Asher professional and trustworthy, and we’re so pleased you’ll be returning for your fitting once your lace wig arrives. Thank you again for your kind words, MP. We look forward to welcoming you back very soon.
With love,
A-List Lace Hair Team 🤍
Love this place!
Love this place and would highly recommend it! The lace wig I brought is fantastic - great quality and looks very natural. The best wig I have ever had!
The service is great - really professional and the team was friendly, helpful and did everything to a high standard.
I’ll definitely be coming back.
10 November 2025
Unprompted review
Reply from A-List Lace Hair
We’re so happy to hear how much you loved your experience, Miatta, especially knowing this lace wig is the best you’ve ever had and looks so natural on you.
It means a lot to us that you noticed both the quality of the wig and the care our team puts into every detail. Creating natural, high-quality results while making clients feel supported and confident is exactly what we strive for.
Thank you for your kind words about the service and our team’s professionalism. We truly appreciate the recommendation and look forward to welcoming you back again very soon.
With love,
A-List Lace Hair Team 🤍
Five star experience
Had a wonderful experience at A list hair. Ines was a star who was able to turn my dull lifeless unit into a vibrant masterpiece. She also taught me how to look after my unit properly. Overall A list hair is a great outfit and second to none.
31 October 2025
Unprompted review
Reply from A-List Lace Hair
We’re so pleased you had such a wonderful experience with us, Olive, and that Ines was able to transform your unit into something you truly love.
It’s especially lovely to hear how much you valued both the result and the care advice shared with you. Empowering our clients with knowledge on how to maintain their wigs is just as important to us as creating a beautiful finish.
Thank you for your kind words and for trusting A-List Lace Hair. We’re grateful for your support and look forward to welcoming you back again soon.
With love,
A-List Lace Hair Team 🤍
I am so frustrated with this company
I am so frustrated with this company. I cancelled an order at the very moment I accidentally placed the order. The next day I was informed that my refund should be returned within 5-7 days. After several weeks and numerous emails and telephone calls I am still waiting for my refund. My refund was promised within 24 hours after a number of phone calls two weeks later I am still waiting. I contacted the company again today and was assured that I would receive the refund by the end of the day.
Still no refund. I have been very patient and polite but my patience is running low.
11 October 2025
Unprompted review
Reply from A-List Lace Hair
We understand how frustrating this situation felt, Hermine, and we appreciate you taking the time to share your experience.
We can confirm that your refund has now been successfully issued back to your original payment method. Once processed on our end, banks can take a short additional period to reflect the funds, depending on the provider.
We apologise for the delay and the inconvenience caused during this process. This is not the experience we aim to deliver, and your feedback has been taken seriously so we can improve our internal handling times going forward.
Thank you for your patience while this was resolved. If you have any further questions or need confirmation details, our team remains available to assist.
Kind regards,
A-List Lace Hair Team
My personal experience
The final result is always a great one!! Giselle has definitely mastered her craft. I don't need to even speak she knows exactly what to do & never disappoints. Overall, never had a bad experience with the company or any of its staff - they are amazing
23 October 2025
Unprompted review
Reply from A-List Lace Hair
Thank you so much for sharing this, Marl. It truly means a lot to hear that the results consistently leave you happy and confident.
Giselle will be so pleased to know her skill, intuition, and attention to detail have made such an impact. Knowing you feel so comfortable and trusting in her work is exactly the experience we aim to give every client.
We’re incredibly grateful for your continued support and kind words about the whole team. We look forward to welcoming you back again soon.
With appreciation,
A-List Lace Hair Team
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