EQi Reviews 

894
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Evaluating 479 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for being exceptionally helpful, patient, and knowledgeable when guiding them step by step through complex online procedures. People often mention that representatives take the necessary time to explain everything clearly, making financial transactions remarkably straightforward and stress-free. Some reviewers were not happy with long hold times on the phone or occasional technical hurdles when trying to navigate the online portal. A few consumers also noted difficulties with automated phone systems and getting prompt answers for specific share inquiries from the service. Additionally, a small number of users experienced communication barriers due to accents or scripted responses during calls.

What people talk about most

Staff

Reviewers highlight positive aspects of staff, frequently praising representatives for being exceptionally... See more

Customer service

Consumers find customer service to be positive, highlighting patient and helpful representatives who resolve... See more

Service

Customers consistently note positive experiences with service, highlighting professional and friendly staff... See more

User experience

Users describe positive interactions with user experience, highlighting how representatives patiently guide... See more

Response time

Customers had ambiguous experiences with response time. While many reviewers reported quick answers, minimal... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I needed help setting up and using the share dealing app. I can honestly say Manish could not have been more helpful and understanding of my issues. He was very patient and appreciated that because we... See more

Company replied

Rated 5 out of 5 stars

As an older man I sometimes take a little longer to complete online procedures. Having failed to access my account I spoke with customer assistant who very patiently saw me through the process despite... See more

Company replied

Rated 5 out of 5 stars

Ramzia was superb. She helped sort out my access and give me re-assurance within 15 minutes as i had spent nearly 2 hours in another call with another department of EQI who either didnt know what to... See more

Company replied

Rated 5 out of 5 stars

Telephoned eqi today to perform a financial transaction and was surprised by how easy the whole process has been made. It’s evidently good process design but also Ramsiya, the lady handling this, wa... See more

Company replied


Company details

  1. Money & Insurance

Written by the company

EQi offers customers independence, choice and control over their investments. Invest in stocks, shares and funds with an EQi ISA, LISA and SIPP.

EQi

Written by the company


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

894 reviews

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4.7

All reviews

(894)

482 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 4 out of 5 stars

Customer support

The Customer Experience Representative, Ramsiya was able to explain a querry I had regarding a payment and resolve a log-in issue I had with the website. Ramsiya explained clearly as to what the payment was for. Ramsiya also gave me step by step instructions to resolve the log-in issue, waiting patiently for me to complete each step before I got the next instructions. A big thank-you to you Ramsiya.

10 September 2026
Rated 5 out of 5 stars

Very professional

Very professional. Proveen was courteous and well-informed. It’s all easy to get through by telephone to the EQi Experience Centre which is refreshing these days!

10 September 2026
EQi logo

Reply from EQi

We're happy to hear that you had such a professional experience! We appreciate you recognizing the team member's courteous and well-informed assistance, and we're glad you found it easy to connect with us.

Rated 5 out of 5 stars

All good

All good. Sorted issue and followed up. Cheers

9 September 2026
EQi logo

Reply from EQi

We're so pleased to hear that we were able to sort out the issue for you and that our follow-up was helpful. Thank you for your kind words!

Rated 5 out of 5 stars

Helpful and Patient service

Ramsiya was very helpful and patient helping me to navigate access to the website and my account, despite having a very bad line.

8 September 2026
Unprompted review
EQi logo

Reply from EQi

We're happy to hear that you had such a positive experience! We appreciate you recognizing the patience and assistance provided, especially when navigating access to the website and your account.

Rated 5 out of 5 stars

Helpful advice re personal online ISA account

Your online portal is not very user-friendly and your customer care adviser, Ramsiya, was extremely helpful in talking me through various methods of viewing different aspects of my on line account.

8 September 2026
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Reply from EQi

We appreciate your candid feedback regarding our online portal and are glad our colleague was able to assist you effectively. We are always working to improve our digital experience for all users.

Rated 5 out of 5 stars

Help with account access

It was not clear when I set up my ISA that no confirmation of my account number would be sent and so I was unable to access my account. The telephone agent understory needs and clearly and efficiently helped me find the information that I needed.

7 September 2026
Unprompted review
EQi logo

Reply from EQi

We appreciate you sharing your experience. We understand that not receiving immediate confirmation of your account number caused some initial difficulty in accessing your ISA. We are pleased to hear that our telephone agent was able to efficiently assist you in finding the information you needed. We are always working to improve our processes.

Rated 5 out of 5 stars

opening a new account

Ramsiya was ever so patient and helpful, even when things repeatedly went wrong on line, and her perseverance and pleasant manner got us there in the end.

4 September 2026
EQi logo

Reply from EQi

We're happy to hear that you had such a positive experience! We appreciate you recognizing the patience and perseverance provided, which led to a successful resolution.

Rated 1 out of 5 stars

Absolutely rubbish service…

Absolutely rubbish service…
On hold on the phone for over 10 minutes and no closer to doing a trade.

4 September 2026
Unprompted review
EQi logo

Reply from EQi

We sincerely regret the extended wait time you experienced. We are actively working to improve our phone service to ensure quicker assistance for all our customers.

Rated 4 out of 5 stars

Problems with logging into my Account.

Ramsiya was very patient with me as I had problems logging into my account. Eventually all was resolved. Many thanks.

4 September 2026
EQi logo

Reply from EQi

We're so glad to hear that our team was patient and helpful in resolving your account login difficulties. Thank you for sharing your positive feedback.

Rated 5 out of 5 stars

THE CUSTOMER REPRESENTATIVE WAS HELPFUL…

THE CUSTOMER REPRESENTATIVE WAS HELPFUL AND UNDERSTANDING.
HOWEVER IT WOULD HELPFUL IF SHE TALKED SLOWER.

2 September 2026
EQi logo

Reply from EQi

We appreciate your feedback and are glad our representative was helpful. We will certainly consider your suggestion about speaking slower to improve our service.

Rated 5 out of 5 stars

Great Service

The representative was so patient with me when I was struggling to understand the online portal. Thank you. Lovely lady. Great service.

28 August 2026
EQi logo

Reply from EQi

We're happy to hear that you received great service! We appreciate you recognizing the patience and assistance provided, especially when you were struggling with the online portal.

Rated 5 out of 5 stars

I needed help setting up and using the…EQi app

I needed help setting up and using the share dealing app. I can honestly say Manish could not have been more helpful and understanding of my issues. He was very patient and appreciated that because we do not use the application often (or ever before) people need assistance in good plain language. Overall a great experience (and I came away with money in the bank) thank you.

24 August 2026
EQi logo

Reply from EQi

We are delighted to hear about your positive experience with our share dealing app and the excellent support you received. It's wonderful to know that our team was patient and provided clear, helpful assistance, especially for those new to the application. We appreciate you sharing your feedback.

Rated 5 out of 5 stars

Great service today

Great service today, thank you.
I always find EQI's website horribly clunky and difficult to use but Ramsiya was really helpful, friendly and professional today. Thank you Ramsiya for making the process much easier.

21 August 2026
EQi logo

Reply from EQi

We are so glad to hear that our team member provided you with such helpful and professional service today. We appreciate your feedback regarding our website and are always working to improve the user experience.

Rated 5 out of 5 stars

Had a query on my ISA account

Had a query on my ISA account
Your agent Manish promised to call me back which he did.
Explained the process of transferring from one account to another very helpful chap

21 August 2026
EQi logo

Reply from EQi

We're so glad to hear our colleague provided such helpful assistance with your ISA account transfer. We appreciate you sharing your positive experience!

Rated 5 out of 5 stars

Amazing service

Ramzia was superb. She helped sort out my access and give me re-assurance within 15 minutes as i had spent nearly 2 hours in another call with another department of EQI who either didnt know what to do or couldnt help me.
It turned my day around.
She is a world class superstar!

19 August 2026
EQi logo

Reply from EQi

We are so pleased to hear that our colleague was able to resolve your access issue efficiently and turn your day around. We appreciate you sharing your positive experience with us!

Rated 4 out of 5 stars

The gentleman that I spoke to was very…

The gentleman that I spoke to was very helpful, explained everything thoroughly and sent me the forms that I needed.
His accent was quite difficult for me to understand, but we were both very patient and we got there in the end!

20 August 2026
EQi logo

Reply from EQi

We are delighted to hear that our team member was able to provide you with thorough assistance and the necessary forms. We appreciate your patience and understanding, and we're glad you ultimately received the help you needed.

Rated 5 out of 5 stars

Extremely helpful call after I had to…

Extremely helpful call after I had to write to Eqi having not been able to access my account for many years. The gentleman who helped was very nice and it was a quick and easy conversation to get me back online to view my account.

20 August 2026
EQi logo

Reply from EQi

We're so pleased to hear that our team was able to help you regain access to your account quickly and easily. We appreciate you sharing your positive experience!

Rated 5 out of 5 stars

Manish was extremely helpful and…

Manish was extremely helpful and knowledgeable. He went out of his way to be polite and solve my problem.

19 August 2026
EQi logo

Reply from EQi

We appreciate you sharing your feedback. We're happy to hear that our team member was helpful and knowledgeable, and went out of their way to resolve your problem.

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